BinBreeze: the all-in-one product eliminating compost odours

Victoria start-up offers an environmentally friendly and sustainable product that eliminates fruit flies and the stench that comes with composting.

 

Edmonton, AB - As the city of Edmonton rolls out its new waste cart program, Edmontonians are finding themselves dealing with new smells and more trips to the bin. BinBreeze is making composting pain-free by taking the stinky dripping bag out of the equation while emptying the bin less often.

 

BinBreeze is the world’s first organic indoor compost deodorant powder that instantly rejuvenates your bin, absorbing the moisture and the lingering stench, all while retaining the nutrients for healthy soil. The clean-tech mineral & wood waste powder solves the root of your problem by creating a filter to treat the anaerobic decomposition odours to an aerobic (the non-stinky) decomposition. 

 

 “Our mission is to make composting easier, increase the number of people who compost, and divert food waste from the landfill putting it back into a sustainable cycle that benefits people and the planet,” says co-founder Taylor McCarten.

 

BinBreeze is multi-purposed from freshening your bin to killing fruit flies. Better yet, the mixture traps fruit flies and dehydrates them until they decompose in the compost. Pesky fruit-flies are attracted to food waste that when they come in contact with the composting powder, they lose their protective coating causing them to dehydrate and decompose in your bin. 

 

 It’s an all natural way to eliminate odours and fruit flies from composting, and even enriches the soil that benefits farming and food production. It’s the first and only upcycled, carbon-sequestering, methane-reducing,  non-toxic product of its kind, all invented by a 30-year-old who wants to Build A Better Earth the world.

 

 

Victoria Based BinBreeze Embracing Circular Economy with Compost Powder  

New product eliminates fruit flies, makes composting easier and greener than ever 

Vancouver, B.C. - We know we should do it: compost. It’s good for the environment and reduces volume in the landfill. But kitchen compost is also smelly, filled with garbage juice, and rife with pests in the summer months (who hasn’t battled a fruit fly takeover?).

Entrepreneur Taylor McCarten is changing all that with BinBreeze. It’s an all natural way to eliminate odours and fruit flies from composting, and even enriches the soil that benefits farming and food production. It’s the first and only upcycled, carbon-sequestering, methane-reducing,  non-toxic product of its kind, all invented by a 29-year-old who wants to change the world.

“Our mission is to make composting easier, increase the number of people who compost, and divert food waste from the landfill putting it back into a sustainable cycle that benefits people and the planet,” says McCarten.

As more and more major urban centres require composting across Canada, consumers are looking for inexpensive, non-toxic ways to make food disposal easier and cleaner.  “At the end of the day, no one wants to come home to a smelly bin. Composting should be an empowering experience for Canadians,” explains McCarten. BinBreeze recently received funding from the Sustainable Development Technology Canada agency to continue to grow and commercialize their compost powder!

MEDIA EVENT

BinBreeze is now available at multiple Canadian Tire locations in the Vancouver area like Grandview, South West Marine, North Vancouver and more, including some smaller retailers too! Visit our website for more up to date retail locations, or to order online.

ABOUT BINBREEZE

BinBreeze was created in 2019, and has been rapidly expanding into retail stores across Canada. We were featured on the Fall 2020 season of Dragon’s Den where we secured a deal with Arlene Dickinson! Our team is excited to keep expanding!  

 

CONTACT

Taylor McCarten 

250-880-2299 | taylor@binbreeze.ca

 

 

A born-in-BC kitchen innovation that eliminates fruit flies using wood waste has gotten the attention of celebrity investors and major retailers. 

Vancouver, BC, December 4th, 2020 -- On the December 3rd episode of CBC’s Dragons’ Den, investor Arlene Dickinson confirmed what a few visionary retailers already sensed; the makers of BinBreeze are going to do great things for both the Canadian green-tech landscape, and the environment. 

 

What is BinBreeze you may ask? 

 

BinBreeze is the first true solution for fruit fly and compost odour problems that is beneficial for both you and your community. The material’s unique formula uses wood waste and minerals to eliminate odours and fruit flies, while enriching the compost for municipalities. The product is available scented with Lavender, Unscented, or Holiday Spice (a blend of sweet orange, clove and cinnamon essential oils). 

 

BinBreeze is the brainchild of Canadian “green entrepreneurs” with degrees in business and chemistry who joined forces at The University of Victoria. Founder Taylor McCarten and Dr. Harmen Ziljstra, a professor of chemistry at the school, created the powder-like material to be sprinkled with your food waste in the compost bin. The material deodorizes and scents kitchen waste with essential oils, and dehydrates small insects, meaning that it kills and composts unwanted fruit flies without the use of chemical pesticides. 

 

The technology is being hailed as ‘Circular-Economy Innovation at its finest’ as it uses one waste stream to reduce the emissions of another. The base material for BinBreeze is chemical-free wood waste that the company sources from suppliers who would otherwise burn the material. Every year across Canada, millions of tonnes of wood waste are burnt for disposal, needlessly pouring carbon dioxide and other pollutants into the atmosphere. Essentially, by using BinBreeze, customers are actively sequestering carbon...but it gets better! 

 

Within the bin, BinBreeze facilitates aerobic decomposition and reduces the methane emissions produced by the waste prior to processing at the municipal facility. The product further assists municipal composting operations by enriching the soil, speeding turnover, and generally making composting habits more pleasant for the consumer. BinBreeze will also make it easier to fill a green bin or recycling bag to its maximum capacity, reducing the need for constant emptying and making it easier to compost the wettest and smelliest waste.

 

In 2020, Canadians are composting more than ever before, thanks to an increase in municipal green waste legislation and ambitious provincial and federal climate change targets to divert organic matter from landfills. BinBreeze will help ensure that trend continues, says BinBreeze’s CEO Taylor McCarten, whose entrepreneurial spirit and passion for the environment brought the team together. “We wanted to target the biggest barriers Canadians face when it comes to recycling their kitchen waste, it should be easy to look after the planet.”

 

McCarten, who is currently manufacturing BinBreeze in Calgary, hopes to be part of Canada and Alberta’s Green Recovery, and the company is expanding production from coast to coast with local job creation in mind. 

 

In the new year, the company is launching a commercial product that will help restaurants, hotels, and food-sector entities compost responsibly as well. 

 

First sold in 2019 at local Farmers’ markets, BinBreeze is now sold in major retailers like Safeway, Sobeys, and Canadian Tire, and plans to launch nationally in 2021. 

 

While the company is founder owned, the investment deal with Arlene Dickinson will complete the team’s seed funding round setting it up for a breakout year across Canada. 

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